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Innovation and Change Management, Law Departments / Client Service, Law Factory v. Bet the Farm, Law Firm Service Delivery

Microbrands – What Can Legal Learn from Them?

Last week I learned about microbrands. I share below highlights of Why You’re Buying Products From Companies You’ve Never Heard Of (Christopher Mims, Wall Street Journal, 4 October 2018) , an article describing them. I then ruminate on what the legal market can learn from this. Microbrands...