This is the first in an occasional series of “maxims” on managing legal technology. Each one is a bit edgy – you have to decide where the line is on just how true it is! 

Reverse the Persuasion Equation (also known as Don’t Push on Strings). Many CIOs, KM Directors, and others try persuading lawyers to adopt new technology, to do something different. Change directions. Supply standard productivity tools and make sure they work well. Then provide information on options for doing better to those willing to listen. In fact, make any lawyer who wants to go beyond the standard persuade you that it’s a good idea. That persuasion can be an e-mail with a couple of bullet points. Anyone who cannot take the time to do this in support of what is often an expensive change is unlikely actually to use or benefit from the new thing.