Knowledge management professionals spend a fair bit of time examining what they do, how it works, and if it matters.
We have looked at times with envy and awe at marketing department budget and headcount growth. Law Firm Marketing: R.I.P. in New York Lawyer (6 March 2008), by marketing consultant Elizabeth Anne “Betiayn” Tursi provides an in-depth assessment of problems in law firm marketing. The rebuttal is Legal Marketing: The LMA Strikes Back (13 March 2008).
Will see published “KM is Dead” followed one week later by “KM is Alive and Thriving”?
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